Measured results

AI visibility case studies

Short answer: Visibility doubled for one Hotel Dilley buyer question and quadrupled for one CityPlace bnb question after targeted owned-site pages shipped.

03 Measured proof

Visibility doubled for one buyer question—and quadrupled for another.

Two early hospitality results from businesses Matt operates, measured against the same buyer prompts after targeted pages shipped.

Exterior of Hotel Dilley in Dilley, Texas

Hotel Dilley · Dilley, Texas

“What extended-stay lodging in Dilley offers kitchenettes and flexible terms?”

Locked prompt visibility, measured four to five days after targeted content shipped.

Read the measured case
prompt visibility20.0% → 40.0%
Furnished interior at CityPlace bnb in Dallas, Texas

CityPlace bnb · Dallas, Texas

“Show me professional extended-stay options within central Dallas.”

Locked prompt visibility, measured four to five days after targeted content shipped.

Read the measured case
prompt visibility11.1% → 44.4%

Early internal tests on properties Matt operates. Prompt-specific visibility observations, not guaranteed rankings or revenue attribution.

How to read this proof

These case studies demonstrate the operating mechanism: identify a high-intent prompt gap, publish a targeted intervention, and measure the same locked prompt cohort again.

Measured outcome

In internal hospitality tests, two AEO Factory-built pages produced early targeted prompt visibility lifts: Hotel Dilley doubled from 20.0% to 40.0%, and CityPlace bnb quadrupled from 11.1% to 44.4%, measured four to five days after launch.

What the evidence supports

  • Prompt-specific visibility can move after a targeted owned-page intervention
  • Locking the buyer question makes before-and-after movement visible
  • Each result can inform the next content investment

What the evidence does not support

  • A guaranteed ranking outcome for a future client
  • Broad account-level visibility growth
  • Revenue attribution from the published pages
  • A claim that the pages were the only possible cause
  • A durable long-term result without later measurement

These are early prompt-level results, not a promise of AI-search dominance.

Build a baseline your business can actually learn from.

Choose a narrow buyer question and measure it before the first intervention ships.

Book an AI visibility review