Baseline diagnostic
AI search visibility audit
Short answer: The audit shows whether AI answer engines mention your business for important buyer questions, who appears instead, and which owned-site gaps are most practical to fix.
What gets measured
The audit turns a fuzzy question—“Do we show up in AI?”—into a small, reviewable prompt portfolio tied to the way customers choose.
Example prompt portfolio
An independent hotel might track “extended stay with kitchenettes near me,” “furnished monthly lodging for work crews,” and “pet-friendly lodging near the hospital.” A niche B2B firm might track “who handles X for companies like ours?” The prompt must describe a real decision, not merely repeat the company name.
The audit records
- Whether the business is mentioned for each prompt
- Visibility and position within the observed answer cohort
- Which competitors appear and how they are described
- Which websites and source types support the generated answers
- Whether the owned website directly answers the buyer’s question
- Which page, proof, FAQ, comparison, or entity change is the strongest next test
What you receive
| Deliverable | Decision it supports |
|---|---|
| Locked 6–12 prompt portfolio | What should be measured repeatedly? |
| Visibility and competitor baseline | Where are we absent, weak, or already winning? |
| Source and owned-content gap map | Why might another business be easier to recommend? |
| Prioritized intervention briefs | What should we build first? |
Micro-report versus full engagement
A cold-outreach micro-report may use only one to three prompts to surface a credible observation. It is not a complete strategy. The 30-day sprint expands to a focused 6–12 prompt cohort, documents the baseline, ships approved interventions, and measures again.
Before the baseline
How many prompts are in the paid baseline?
The 30-day sprint uses 6–12 prompts. That is enough to cover a focused service, category, or location without hiding individual outcomes inside an overly broad average.
What does the audit deliver?
It delivers the locked prompt list, current brand visibility observations, competitor and source findings, page-level gaps, and a prioritized intervention plan.
Do I need access to my website?
Website access is not required for the initial audit, but the engagement only works when the business can approve and publish the recommended owned-site changes.
Choose the buyer question worth measuring.
We’ll decide whether your category is narrow enough for a useful sprint.
Book an AI visibility review